Case study · Vision AI and machine learning
Robovision / robovision.ai
Structuring outbound to scale Vision AI growth.
Robovision, a leader in Vision AI for machine builders, struggled to scale its pipeline with SDR inefficiencies. We streamlined outbound, data management, and list building to deliver structured lead generation across verticals.
meeting booking rate
across 11 campaigns and 1,400 leads contacted
Client
Robovision
Stage
Series A scale-up
Target market
Machine builders, factory operators, engineers
Buyer
SDRs, Market Directors, leadership
Channels
Email, LinkedIn
Engagement
Automated Outbound, data and list building
The Challenge
An SDR team buried in manual work.
Robovision had hired SDRs to fix low pipeline growth, but the team was buried in manual tasks like data entry and list building, which cut into outreach. There was also a lack of alignment across vertical approaches, leading to inconsistent strategies and underused tools. High-value work kept slipping.
The Solution
Standardize, automate, align.
We took over the operational load, data processing and list building, so SDRs and Market Directors could focus on outreach. We implemented a standardized outbound process across verticals, integrated AI-powered tools to prioritize and personalize, and aligned content with the buying phase so every vertical had the right materials.
The result was structured lead generation: 760 domains enriched, 11 campaigns contacting 1,400 leads at a 46% open rate and 50% meeting booking rate, plus 122 LinkedIn contacts at a 23% acceptance and 11% reply rate.
The Results
meeting booking rate
across 11 campaigns and 1,400 leads contacted
- 1,400leads contacted across 11 campaigns.
- 50%meeting booking rate, 46% email open rate.
- 760domains enriched with usable data points.
- Time backSDRs and Market Directors freed from data and list work each month.
Because of our growing SDR team, we felt a high need to structure things and create alignment between different verticals. The external insights made a real difference.